$10M Contractor Vault
Free kits, playbooks, calculators, and quizzes that help you plug pipeline leaks and turn leads into contracts
Ad Accelerator Tool
Spending money on ads?
Use this tool to see how our platform can help you get more ROI from your ad spend and accelerate your profits.
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Funnel Health Score
Use our free calculator to see how your funnel ranks against the top contractors in the US and learn how much more profit you can make when you fix your funnel leaks.
Get your funnel health score >>>
ROI Calculator
Most contractors ask "can I afford this?" The better question: "How many extra jobs does it take to pay for itself?" Plug in your real numbers. See exactly what's possible.
Run your numbers >>>
Ultimate Sales Pipeline Playbooks
Our step‑by‑step playbooks show you exactly where your revenue is leaking, how to automate the grunt work, and which deals deserve your full attention.
Sales Tech Stack
Transform your CRM into the highest‑producing “rep” on the team.
Automate My Sales >>>
Sales Training
Plug revenue holes without spending more money on ads.
Close More Leads >>>
Lead Qualification
Spend sales hours only on A‑tier prospects and let automation nurture the tire‑kickers.
Laser-Focus My Leads >>>
Revenue Recovery Blog
Proven sales optimization strategies for remodelers, landscape architects, and design/build firms who want predictable revenue - not just more leads
FeaturedBlog Post
Stop Bleeding Revenue:
You Don't Have a Lead Problem.
You Have a Conversion Problem.
You're standing on a mountain of lost revenue. The path to reclaiming it doesn't start with a bigger marketing budget. It starts with a decision.
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Marketing
Is Your Agency Making You Money or Noise? Five Metrics Owners Must Track
Marketing agencies love to dazzle owners with dashboards—impressions, clicks, view‑through rates, and a kaleidoscope of other vanity metrics. But if those numbers don’t show up in your P&L, they’re just noise.
Revenue Scorecard
Last Click Is Lying to You: Add Multi-Touch Attribution and See 15% More Profit per Job
Is your last-click attribution robbing you blind? In the high-stakes world of home transformations that final ad swipe gets all the credit, while your real journey heroes (like social sparks and email nurtures) get ignored. Discover how multi-touch attribution uncovers the truth, boosts profits by 15% per job, and turns your marketing into a revenue powerhouse.
Follow-Up Sequences
Voice, Text, or Email? Choosing the Right Follow-Up Channel at Each Deal Stage
Discover which channel—voice, text, or email—works best at each deal stage to keep remodel, design/build, and landscape projects moving. Learn how AI and speed-to-lead can boost conversions by 30% without more leads.
Sales Scripts
How to Anchor Price Without Sounding Like a Used-Car Salesman
Tired of losing deals over pricing? Discover how top contractors use price anchoring to close higher-value projects without objections. Learn the three-tier framework, avoid common mistakes, and transform your pricing conversations.
AI
Bots vs. Humans: Where AI Should Take the First Swing and When You Need a Closer
Your competitors who've mastered the AI-to-human handoff are booking 30% more appointments from the same leads. Here's exactly where to draw the line between bots and closers.
Revenue Scorecard
From Call Recording to Closed Revenue: Connecting Offline Convos to Online Campaigns
Your Facebook ads are working. Your Google campaigns are bringing leads. But which $50K kitchen remodel actually came from your $500 Facebook spend versus your $2K Google budget? Or better yet, a referral from a recent job? Answering this question is the key to running an optimized sales engine.
Sales Training & Coaching
Field-Ready Skill Checklist: 12 Competencies Every Million Dollar Closer Needs
Want to turn your sales team into deal-closing powerhouses? Here are the essential competencies every top performer needs to dominate high-value contracts.
Budget Allocation
The 60-20-20 Rule: A Proven Framework for Splitting Ad Spend, Content, and ‘Moat-Building’ Dollars
Wondering how top remodelers and landscape architects turn every marketing dollar into predictable revenue? Discover the 60‑20‑20 Rule, a proven split for ad spend, content, and moat‑building investments. Learn the hidden leaks, see quick wins, and unlock your growth edge.
Speed to Lead
If You're Not First, You're Last: What Our Call-Tracking Data Says About Response Time
New research reveals the $500K mistake most contractors make every day. MIT and Harvard studies show that waiting just 30 minutes to call leads back kills 73% of your conversion rate.
Speed to Lead
The Sweet Spot: When Speed to Lead and Lead Scoring Get Married
Most contractors treat every lead the same—responding to $300K whole-home renovations with the same urgency as $3K bathroom touch-ups. Smart business owners use automated systems that respond to high-value leads in under 90 seconds while nurturing tire kickers differently.
Lead Scoring & Qualification
How to Spot a $100K Project in the First 30 Seconds
Learn the verbal cues and conversation patterns that reveal whether you're talking to a luxury prospect or budget shopper.
Lead Scoring & Qualification
The 3-Question Formula That Separates Buyers from Browsers
Imagine a world where your sales team only speaks to highly-qualified, motivated buyers who have a real problem you can solve. Imagine your sales cycle shrinking, your deal size growing, and your revenue becoming predictable.
Conversion Rate Optimization
Stop the Tire-Kickers: 7 Proven Ways to Pre-Qualify Visitors Before They Hit 'Submit'
Most remodeling websites accidentally attract tire-kickers while repelling dream clients. Discover 7 strategic ways to pre-qualify visitors before they ever hit submit—from adding smart technology to your forms to using visual cues that naturally filter out bargain hunters.
Follow-Up Sequences
Ghost-Proof Your Estimates: The Psychology Behind Perfectly-Timed Pings
Tired of prospects ghosting after you send a killer estimate for that dream kitchen remodel, full-home build, or backyard oasis? It's not you—it's psychology at play. Discover how perfectly-timed pings can hack human biases to keep deals alive and conversions soaring.
CRM
Why Your $200/Month CRM is Costing You $50K in Lost Deals
Your CRM costs $200/month but could be costing you $50,000 in lost revenue. Discover the three critical pipeline breaks that turn your "customer relationship management" system into a deal-killing machine—and why most remodelers only use 10% of their CRM's potential.
Win/Loss Reviews
Deal Autopsy Gold: Three Questions That Turn Lost Deals into Playbook Fuel
Win/loss deal reviews become your improvement roadmap telling you exactly where to focus instead of guessing what's broken. Buried inside every “no” is the intel you need to multiply your "yes" rate if you know where to dig.
Sales Training & Coaching
Stop Chasing Cheap Clients: How to Build a Sales Process That Attracts Premium Projects
The contractors and landscape architects making serious money aren't competing on price. They're not chasing every lead that breathes. Instead, they've built sales processes that naturally filter out tire-kickers and attract clients who value quality work.
Marketing
Stop the Tug‑of‑War: Five Strategies to Sync Your External Agency and Internal Sales Team
Your external agency and in‑house sales team are speaking different languages—leaving revenue on the table. Learn five battle‑tested plays to sync dashboards, lead flow, and accountability so every dollar drives deals.
Sales Scripts
Sales Scripts That Work: What to Say (and What Not to Say) to Prospective Clients in Landscaping or Remodeling
The difference between a $50K project and a prospect who "needs to think about it" often comes down to the words you use in those critical conversations.
Win/Loss Reviews
From Win to Repeat: How to Use Win/Loss Deal Reviews to Clone Your Best Customers and Double Referrals
Discover how a focused win/loss review turns today’s best customer into tomorrow’s referral engine—without spending another dime on ads.
Objection Handling
The "Other Bids" Trap: Why Chasing Every Deal Makes You Look Desperate (And What to Do Instead)
Here's the thing most service providers get wrong: The moment you hear "we're getting other bids," you're not in a pricing war. You're in a positioning battle. And if you don't understand the difference, you've already lost.
Conversion Rate Optimization
Why Most Remodeling Websites Don't Convert—and How to Fix Yours
Your website should be your best salesperson, not your digital business card - here's how you can make that happen.
Sales Training & Coaching
Training Traps: Avoid These Mistakes When Building a Team of Closers in Your Home Improvement Business
You're the visionary leader ready to scale—but common training traps are holding you back, turning potential closers into order-takers. Discover the pitfalls to dodge and unlock a team that seals deals with ease.
Lead Scoring & Qualification
The Lead Scoring System That Stops You From Wasting Time on Tire-Kickers
Learn the 4-factor scoring system that identifies which prospects will actually hire you before you waste time on consultations.
Revenue Scorecard
The 5 Sales Metrics That Will Make or Break Your Landscape & Remodeling Business (And Why Most Contractors Are Tracking the Wrong Numbers)
Forget about tracking 47 different KPIs in some fancy dashboard that nobody looks at. These five metrics will tell you everything you need to know about the health of your sales operation.
AI
Your Home Improvement Business Needs an AI Upgrade (And Your Competition Already Started)
AI and automation turn sales from a cost center into a revenue-driving machine, enabling faster responses, better resource allocation, personalized interactions, and increased customer value and profitability.
Objection Handling
Master Objection Handling: The Million-Dollar Skill Your Team Needs
Objections aren't rejections—they're opportunities to provide clarity, demonstrate value, and build trust. With the right approach, every objection becomes a stepping stone toward a satisfied customer and a growing business.
Budget Allocation
How Much Should You Really Spend on Sales & Marketing? Budget Benchmarks for Contractors Who Want to Grow
Tired of guessing your marketing budget? Unlock a data-driven framework that reveals exactly what top contractors spend to crush growth goals—from 3% survival mode to 15%+ market domination.
CRM
Is Your CRM a Rolodex or a Revenue Machine? 5 Tweaks You Can Make Before Lunch.
With a handful of smart tweaks you can flip that static Rolodex into a living, breathing revenue engine before the lunch whistle blows. Here are five high‑impact moves you can deploy fast (and why they matter).
